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1 Oct 2019

Jr. Online PR Specialist (TOP 5 EMPLOYER IN PA)

WebFX {Top 5 Employer in PA}

This employer is not affiliated with LBC.

 Harrisburg, Pennsylvania, United States
Type: Full-Time

Job Description

What You’ll Do

Responsibilities
* Coordination of content creation and placement
* Build relationships with bloggers, publishers, and journalists based on our clients’ industries
* Research and pitch created content ideas to bloggers, publishers, and journalists
* Learn, test, and implement new SEO content and linking best practices
* Post original content relevant to our clients’ keywords and SEO campaigns
* Generate ideas and conduct research for infographics, motion graphics, blog posts, and other viral content
* Use web analytics to determine the impact of content campaigns
* Ability to manage content creation workflow
* Ability to think critically and creatively to pitch content based on our clients’ SEO keywords
* Ability to meet and exceed monthly production goals
* Client interaction: The Jr. Online PR Specialist role is not a client-facing position for the first few years

Percentage Breakdown
* 35% building relationships with publishers
* 20% branding
* 15% analytics/data analysis
* 10% online asset research and topic discovery
* 10% writing
* 5% reporting
* 5% social media

Location
* Harrisburg, PA in the Moffitt Mansion
* Harrisburg ranked as one of the country’s Top 50 Places to Live: http://bit.ly/1PeH6LJ

What We’re Looking For

Desired Education
Bachelors in Marketing, Advertising, Journalism, PR, Communications, Information Science, Business or related major (GPA above a 3.4)

Experience
* General web marketing experience
* Internship/part-time/summer job/ experience are a plus
* Blogging experience (Desired)
* Basic HTML or image editing experience (Desired)
* Customer service experience in any industry (Desired)
* Administrator/moderator of a forum or blog (A bonus)
* “Power” Twitter, Google+, Reddit, HackerNews, etc account (Ex. Defined as 500+ followers)(A huge bonus)

Qualities
* Outstanding written communication skills
* Demonstrates ability to get things done
* Continuously follows up on content placement pitches that weren’t successful the first or second time
* Facebook account with over 100 friends (Only used to verify web understanding)
* Twitter account with over 50 followers (Only used to verify web understanding)
* Google+ account with over 10 circles (Desired)(Only used to verify web understanding)

What You’ll Get

Compensation
* $35,500 – $38,500 (potentially higher based on work experience)
* GPA 3.8+: Add up to $3K to high range
* Above 1500 Twitter followers with 4 to 1 follow ratio: Add up to $500 (We are only using for experience – not marketing to followers)
* Elite college or university & graduation w/ high honors: Add up to $3.5K-$5K to high range

How to Apply

To apply: Visit www.WebFX.com/jobs to submit a cover letter, resume and sample works.

 

Job Details

Job Categories: Marketing. Job Types: Full-Time. Job Tags: Advertising, full-time, Internet, marketing, sales, web, and webfx. Salaries: 20,000 - 40,000. Job expires in 68 days.

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